Cadillac has introduced that it’s going to unveil its first F1 livery throughout the 2026 Tremendous Bowl.
Normal Motors and the TWG Motorsport group will participate of their first official session in Barcelona on the finish of January, as all groups shakedown their new vehicles forward of pre-season testing in Bahrain. To unveil the group’s first livery, Cadillac bought an advert spot throughout the NFL Tremendous Bowl on February 8, exposing the advert to a possible viewers of over 100 million viewers.
“The Tremendous Bowl is without doubt one of the uncommon moments in American tradition the place sports activities, leisure and storytelling come collectively, giving us a possibility to showcase the Cadillac F1 Staff on a stage that displays who we’re,” mentioned Dan Twaris, CEO of Cadillac F1. “We’re pleased with our American heritage, and we wish to present up in a method that is daring, modern, and feels distinctly ours. That is just the start, nevertheless it’s a second that I am very pleased with.”
Cadillac is the fifth group to disclose when it’s going to unveil its 2026 identification, with Pink Bull and Racing Bulls teaming up with Ford in Michigan on January fifteenth, adopted by Alpine in Barcelona on January twenty third and Aston Martin on February ninth.
Discussions are ongoing, however groups which have already introduced their shade scheme are prone to be allowed to run their 2026 livery throughout the Barcelona shakedown, whereas groups that haven’t but introduced their shade scheme will run with a one-off design all through the 5 days in Spain.

