Thoroughbred Aftercare Alliance Announces New Strategic Plan

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Thoroughbred Aftercare Alliance Chairman Walter S. Robertson Jr. immediately introduced the launch of the group’s new strategic plan to broaden its attain, improve sustainability and create new partnerships to advance the usage of Thoroughbreds past the racing and breeding seasons.

“The Thoroughbred Aftercare Alliance was based just a little greater than 15 years in the past and has rapidly achieved its main mission of changing into the middle for Thoroughbred aftercare assist all through North America,” Robertson mentioned. “After intensive analysis and evaluation, and with enter from stakeholders in all areas of the Thoroughbred trade, we’re happy to announce an expanded strategic plan that may additional shield Thoroughbreds and supply a stable basis for his or her care and retraining for years to come back.”

Thoroughbred Aftercare Alliance’s growth technique consists of 5 pillars:

  • Monetary stability is maintained by a centralized funding route offered by the trade.
  • Gold normal accreditation and certification, together with the event and growth of strategic alliances with racetrack placement applications.
  • Knowledge evaluation to raised monitor and analyze aftercare outcomes.
  • Complete useful resource allocation and assist by grants, partnerships, sponsorships, and elevated customer support sources and assist for Thoroughbred occasions.
  • Business-wide advocacy and training, together with thoroughbred public relations success tales in second careers.

“The Thoroughbred Aftercare Alliance is deeply grateful to the Jockey Membership for its planning collaboration, monetary assist and robust management,” Robertson mentioned. “As a co-founder of the Thoroughbred Aftercare Alliance, our largest monetary supporter and a valued long-term companion, the Jockey Membership will proceed to play a crucial function in increasing and strengthening Thoroughbred aftercare.”

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